Five years ago tomorrow, I put up a post titled “Just Stop It – Bud Select 55 vs. MGD 64“. It was just a short rant about how ridiculous the concept of these two beers are to me. It probably took me 5 minutes to put together and very little thought. The beers are still around, but MGD 64 is called “Miller 64″ these days.
Let’s play a little game. Go to Google and type in “MGD 64″. What comes up for you? I see that the 4th result overall is my post. If you try searching for “Bud Select 55″, my post is just the 8th ranked result. Who cares? Well, it has made this post my single most visited page on Seattle Beer News (this one is a close 2nd) and it has resulted in ongoing entertainment over the past 5 years. I’m sure the marketing teams at these breweries love that this post comes up when people are looking for info on these beers.
Its ranking on Google continues to draw people to the post, and the result is what is a seemingly never-ending stream of great comments. There are 90 comments total (easily the top post in terms of engagement for the site), and I’ve received several emails. The latest email was from a woman in Tarpon Springs, FL asking me if “you are discontinuing miller 64?”. She left me her phone number and email, but I still haven’t gotten back to her.
You are welcome to skim the comments section and soak it all in, but this note from “gary” is by far my favorite of the bunch:
i drink both select 55 and mgd 64. i dont mind the wateryness cuz i hate to much carbonation when im thirsty. not to mention im a weight lifter/mma enthusiast and carbs and cals matter when im on a week race trip and gonna drink two 30 packs regardless if its light or regular. drinkn is one of the biggest reasons for overweightness and diabetes. its a sacrifice that u just make if u care how u look. when i party its all night and i still like being coherent at the end. where i live bars are open till 4am. plus even though the alc is lower its enuff for that lil edge u need to deal or be around drunks. if i wanna get shit faced i drink grey goose and water. to be social and hang for the duration im pickin mich ult/mgd64/bud 55. personally i think the micros and flavored shit is all garbage.
For all the entertaining comments, though, there are several people who chime in and say that they drink these beers because they have diabetes. I guess I can understand that. From Woodrow:
It isn’t just about the calories, really it’s that diabetics need low carbohydrate beer. Select 55 is the lowest at 1.2 grams of carbs, while many full flavored beers you like are 20 grams ( 100 % of recommended daily allowance) per bottle. If you develop diabetes you’ll love this crap too! It doesn’t taste that bad compared to having your feet amputated
In reality, I certainly have no issue with people choosing to drink these beers. Drink what you will. At the same time, though, I’ll continue to think that the marketing campaigns and taste of these beers is ridiculous. Yes, I did try them at one point on the night of an ill-fated fantasy baseball draft…I believe there was even a pic of me drinking the Bud Select 55 floating around the onlines somewhere.
On one last random note, whenever I think of these beers and how they named them and came up with the exact calorie count, I can’t help but think of the “7 Minute Abs” scene from Something About Mary.